In establishing their Cloud Leaders roadshow of customer events, Cloud Checkr sought to ensure that their investment could yield greater ROI than just the in-person attendees that they could achieve.

BrightTALK Studios was contracted to capture, edit and publish presentation and panel content from each of 7 events in the series, but also to create highlights and sizzle videos that could be used in email and social promotions to drive attendance to upcoming events.

I was responsible as overall executive production for the program and acted as hands-on producer for their Portland, OR event production.